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Cloud computing is a market that’s consistently increasing. For this reason, there are many trends available for us to talk about.

The growth in last year’s cloud market was astonishing, and it’s only set to grow even more through 2024 and beyond. It’s for this reason that so many businesses are relying on cloud computing.

Whether you’re looking for VPS cloud hosting, application software, virtual networks or databases, there are plenty of cloud services to grab by the horns and take advantage of.

If speed and security are important factors in your company, cloud computing is definitely the way forward, and I highly recommend you looking further into this world.

General Cloud Computing Statistics

• By 2025, the cloud computing market is expected to exceed £515 billion
• 80% of organisations are expected to use cloud services by 2025
• The main reason people turn to cloud computing is due to being able to access data from everywhere
• By 2021, cloud data centers processed 94% of workloads (Cisco)
• In 2018, cloud infrastructure spending surpassed £63 billion (Canalys)

Cloud Type Statistics

• The average business runs 38% of workloads in public and 41% in private cloud (RightScale)
• In small to medium-sized businesses, 43% use public cloud (RightScale)
• In 2019, the revenue from the global public cloud computing market was set to reach £200 billion (Statista)
• 89% of companies use SaaS (IDG)
• By 2021, 75% of all cloud workloads used SaaS (Cisco)
• IaaS is the fastest-growing cloud spending service with a five-year CAGR of 33.7% (IDC)

Cloud Computing Adoption Statistics

• 42% of companies say “providing access to data anytime, anywhere” is the main reason for cloud adoption (Sysgroup)
• 38% of companies choose cloud computing due to disaster recovery (Sysgroup)
• 37% of businesses would prefer to use cloud computing due to flexibility (Sysgroup)
• The hybrid cloud adoption rate is 58% (RightScale)
• 12.2% of global cloud spending is on professional services (IDC)
• Banking accounts for 10.6% of global cloud spending (IDC)
• Process manufacturing and retail were expected to be in the top five spenders of cloud spending in 2022 (IDC)

Cloud Security Statistics

• Almost 2/3 of companies believe security is their biggest challenge in cloud adoption (Logicmonitor)
• 60% of enterprises worry about privacy and regulatory issues (Logicmonitor)
• By 2020, public cloud IaaS workloads experienced 60% fewer security incidents than traditional data centers (Gartner)
• In 2022, at least 95% of security failures in the cloud were caused by customers (Gartner)

Cloud Spending Statistics

• In 2018, companies’ average yearly cloud budget was £1.7 million (IDG)
• Between 2016 and 2018 there was a 36% increase in cloud budget (IDG)
• In terms of revenue, online backup/recovery is the leading cloud service (15%) followed closely by email hosting (11%) (IDG)
• Smaller companies dedicate only around 20% of their IT budget towards the cloud (Spiceworks)
• In 2019, companies planned to spend 24% more on public cloud than they did in 2018 (RightScale)

Cloud Service Provider Statistics

• In 2018, Amazon, Microsoft and Google accounted for 57% of the global cloud computing market (Canalys)
• AWS attracts 52% of early-stage cloud users (RightScale)
• 41% of beginners choose Azure (RightScale)
• Only 9% of beginners choose Google Cloud (RightScale)
• AWS earned more than £6 million in the first quarter of 2019 (Canalys)
• Google’s cloud service revenue was £1.8 billion (Canalys)

Some of the digital trends we see now, like AI and voice search, were considered far reach technologies. Some may even say they were concepts beyond imagination. However, we know that these digital trends and technologies, like many others, are essential for many business owners.

If you want your business to remain competitive, you need to be aware of current and future digital trends. Businesses must adapt to ever-changing technologies and grasp them with both hands. For example, did you know that you can now take a photo of an item like a pair of shoes and search for them on Pinterest?

We live in a world where technology moves at lightning speed. One product gets launched with the latest technology, then another overtakes it within a week. It can be hard to predict, given the fast climate, and traditional digital marketing methods are unlikely to work.

However, that doesn’t mean you can’t keep up with the latest trends. It’s super important to look at our list of Every Digital Trends Statistic You Need to Know…

Artificial Intelligence (AI) Statistics

• Knightscope K5 Robots are used by Microsoft and Uber to predict and prevent crime (Business Insider)
• Knightscope can be hired from £5.55 an hour (Wikipedia)
• AI technologies were pervasive in almost every new software product and service by 2020 (Gartner)
• It’s estimated that AI will increase global GDP by up to 14% by 2030 (Techgrabyte)
• The main reason (84%) companies adopt AI is because they will obtain a competitive advantage (Habr)
• The second reason (75%) organisations are interested in AI is because it will allow them to move into new businesses (Habr)
• Mastercard created a Facebook messenger bot. It uses natural language processing software so it comes across as a real person (Learn)
• AI will be the driving force behind many services (Single Grain)
• By 2020, 60% of businesses used AI to drive digital revenue (Single Grain)
• By 2025, AI will grow into a £150 billion industry (Single Grain)
• 71% of B2B marketers are interested in using AI for personalization (Single Grain)

Chatbot Statistics

• By 2020, 85% of customer service support was powered by chatbots (Learn)
• The main benefits of using chatbots are 24-hour service (64%) and instant responses to inquiries (55%) (Learn)
• 63% of people prefer messaging an online chatbot than communicating with a business or brand (Botcore)
• By 2022, chatbots saved businesses over £6.3 billion each year (Botcore)
• 80% of businesses wanted chatbots in 2020 (Botcore)
• Brands that use chatbot technology include Staples, Pizza Hut and Whole Foods Market (Social Media Today)

Marketing Personalisation Statistics

• 63% of people get highly annoyed with generic advertising (Instapage)
• 80% of people are more likely to do business with a company if they receive a personalised experience (Instapage)
• 90% of people say that personalisation is appealing (Instapage)
• Personalised, triggered emails based on behaviour are 3 times better than batch-and-blast emails (SingleGrain)
• Easyjet has sent 12.5 million unique emails which had a 25% higher CTR than non-personalised emails (Global Web Index)
• Cadbury’s personalised video campaign generated a 65% CTR ad a 33.6% conversion rate (Global Web Index)
• Starbuck’s personalised mobile app increased revenue to £2 billion (blog.smile)

Video Marketing Statistics

• 70% of consumers say they’ve shared a brands video (Impact BND)
• 52% of consumers say watching product videos increases their confidence in online purchase decisions (Impact BND)
• 72% of businesses say video has improved their conversion rate (Impact BND)
• 65% of business executives visit the marketer’s website after viewing a video (Impact BND)
• Short video (68%) is the most preferred way to learn about new products or services (Hubspot)
• Infographics (3%) and sales calls/demos (3%) are the least preferred way to learn about new products or services (Hubspot)
• Websites that have videos are 50 times more likely to drive organic search results compared to text (SEO Tribunal)
• Native Facebook videos get a higher impressed shared and engagement than shared YouTube videos (AdEspresso)
• Using video thumbnails in your email campaigns and using the word video in an email subject line can increase open rates by 19% (Hubspot)

Influencer Marketing Statistics

• 63% of consumers trust an influencer’s opinion of a product more than what brands say about themselves (Adage)
• 58% of people have bought a product in the last 6 months because of a recommendation by an influencer (Adage)
• 35% of Mum’s trust online videos more than traditional adverts (eConsultancy)
• The ad spent for influencer marketing reached £7.9 billion in 2020 (Mediakix)
• AI makes the process of finding the right influencers easier and faster (Single Grain)

Visual Search Statistics

• Pinterest launched Lens which is a visual search tool that allows a user to take a photo of an item to find where to buy it online (Simple Pin Media)
• Pinterest’s Lens tool essentially turns your phone into a search bar (Marketing Land)
• Pinterest’s Lens has recognised over 2.5 billion home and fashion objects (Venture Beat)
• Samsung has partnered with Pinterest to bring visual search to its latest smartphones (Pinterest)
• Google Lens can find similar products and tell you where to buy them for apparel and home goods (Google)
• CamFind enables you to search for anything from your phone by taking a photo (CamFind)
• 62% of Millenials prefer visual search to other new technologies (Social Media Today)
• 19% of search queries return images on Google (Social Media Today)
• There are more than 600 million visual searches on Pinterest each month (Social Media Today)

Content marketing is at the very core of digital marketing. Content continues to be an essential feature in increasing traffic, engaging with people, and encouraging others to get involved.

Years ago, content marketing focussed heavily on blogs, however, times have changed and we’ve moved onto bigger and better things. Whilst blogs are still important, there’s a wider audience to reach and more platforms to use for content marketing.

If you want to be successful at content marketing, you need to understand it. As I’ve said, it isn’t just writing. It’s about SEO, grabbing the users’ attention, and using different technologies to engage with your target market.

It’s absolutely crucial to stay on top of the latest content marketing trends, which is why we’ve brought you a list of New Content Marketing Statistics That Are a Must-Know…

General Content Marketing Statistics

• 70% of content marketers prioritise content quality over quantity (Point Visible)
• 92% of marketers say their companies view content as a business asset (Content Marketing Institute)
• Of companies that have 5,000 employees or more, 62% produce daily content (The Manifest)
• 35% of marketers say that creating visually engaging content is one of their biggest struggles (Venngage)
• 64% of content marketers either use SEM or PPC to distribute content (Content Marketing Institute)
• 51% of content consumption is from organic search (Kuno Creative)
• The top concern with 61% for content marketers is SEO (Content Marketing Institute)
• 84% of people expect content to entertain and produce experiences (Meaningful Brands)
• 91% of consumers say they will reward a brand for authenticity (Social Media Week)
• Stock Photography is the most used (40%) visual content (Venngage)
• Infographics are the second most frequently used (37%) in terms of visual content (Venngage)

Mobile Statistics

• 53% of mobile users will leave a website if it takes longer than 3 seconds to load (Think With Google)
• 75% of phone users turn to mobile search for an immediate need (Think With Google)
• Mobile traffic has a 125% growth rate (Issuu)
• On average, U.S. adults spend 3 hours and 35 minutes on their mobile phones per day (Emarketer)
• 81% of mobile search queries come from Google (Net Market Share)

B2B Statistics

• 44% of B2B marketers won’t outsource any content marketing (Content Marketing Institute)
• 54% of content marketers use their content strategy to build loyalty with their existing client base (Content Marketing Institute)
• 47% of B2B marketers don’t measure ROI from their content marketing efforts (Point Visible)
• In 2019, 61% of B2B marketers increased their social media usage (Content Market Institute)
• 69% of B2B marketers document their content strategy (Content Marketing Institute)
• 42% of B2B marketers say they are effective at content marketing (CMI)
• 93% of B2B marketers use content marketing (CMI)
• 39% of marketing budget is spent on content marketing by the most effective B2B marketers (TopRankBlog)

B2C Statistics

• 40% of B2C content marketers look at competitors either once a year or not at all (Conductor)
• The most commonly used content platforms for B2C marketers are social media (96%) and pre-produced videos (76%) (Content Marketing Institute)
• An average of 26% of the total budget for B2C marketers goes on content marketing (Content Marketing Institute)
• Between 2018 to 2019 there has been a 69% increase in audio/visual content usage (Content Marketing Institute)
• 60% of the most effective B2C marketers have a documented content strategy (CMI)
• LinkedIn usage jumped 20% this year among B2C marketers (CMI)

Email Marketing Statistics

• iPhone mail (29%) is the most popular way to read emails (Litmus)
• Click rates can be increased by up to 300% with video content in emails (Martech Advisor)
• 69% of users say they can detect spam by simply reading the email subject title (OptinMonster)
• The two most effective email marketing strategies are list segmentation and personalisation (DMA)
• 86% of professionals say email is the best form of business communication (Hubspot)
• 62% of customers will open an email because it has a personalised subject line (Campaign Monitor)
• 23% of companies don’t perform any kind of tracking once a customer has followed an email link (Brizfeel)

Video Marketing Statistics

• 58% of users will stop watching a video during the first 90 seconds (My Smn)
• 75% of millennials watch video content on a daily basis (Animoto)
• 87% of consumers say they want more video content from brands (Hubspot)
• YouTube is the most popular source of video content (83%) followed by Facebook (67%) (Hubspot)
• In 2019, 87% of businesses used video as a marketing tool (Hubspot)
• 97% of consumers and online marketers say that video helps people understand a product (Wyzowl)
• If a consumer needs to turn their phone horizontally to watch a video, 26% are less likely to finish watching (Animoto)
• 39% of people will not watch a video again from a brand if they had a negative mobile experience whilst viewing (Animoto)
• 64% of viewers are likely to buy a product following watching a branded social video (Tubular Insights)

Magento is an open-source eCommerce platform based on PHP. Magento powers 0.8% of all websites, which includes those not using a CMS platform. Magento takes 9th place in terms of worldwide CMS usage.

Whilst 9th place might not seem that impressive, it’s worth considering the numbers we’re working with. WordPress holds a massive hold on the market, with 35.7% of all websites using WordPress, and 63.1% overall CMS market share.

Joomla, who comes in second, only powers 2.4% of all websites, so when you look at the figures excluding WordPress, there’s not really much in it in terms of competition.

Since 2018, Magento is now under the Adobe umbrella. Because of this, its expected growth and population is going to rise, making it a bigger and better eCommerce platform in the future.

General Magento Statistics

• More than 187,500 live websites use Magento (BuiltWith)
• Magento powers popular websites including Coca Cola and Christian Louboutin (Kinsta)
• In terms of eCommerce usage distribution, Magento comes in 3rd place with 8% (BuiltWith)
• WooCommerce Checkout (26%) and Shopify (21%) come 1st and 2nd place (BuiltWith)
• More than 250,000 merchants choose Magento for their business (Magento)
• Magento handles more than £122 billion in gross merchandise every year (Magento)
• In the U.S., 9.5% of all websites are built with Magento (BuiltWith)
• Between 2017 to 2018, the number of Magento sites doubled (CreativeMinds)

Magento eCommerce Statistics

• 46% of consumers who shop on Magento sites use a mobile phone (ReadyCloud)
• In 2013, Magento had an eCommerce market share of 31.4% (Aheadworks)
• Magento was the leading platform in 2013, with 26% of websites in Alexa’s top 1 million websites (Krish TechnoLabs)
• In 2016, Magento’s market share was 14% (Newbird)
• Magento has an SEO score of 100/100 (PixelCrayons)
• Magento supports 70 payment gateways (Withintheflow)
• eCommerce sales in the U.S. are around 10.5% of total sales (Smart Insights)

Magento Growth Statistics

• After migrating to Magento, merchants say their growth in the value of transactions is threefold (Magento)
• In just 5.2 months the time to value vs investment payback is recovered (Magento)
• Users prefer Magento for its usability and customisation (Creative Minds)
• There are over 600 Magento themes on ThemeForest (ThemeForest)
• Magento has over 5000 extensions (ReadyCloud)

Magento 1 vs Magento 2 Statistics

• There are 82,227 Magento 1 users in the U.S. (ServerGuy)
• In the U.K., Magento 1 users total 19,101 (ServerGuy)
• In the U.S., Magento 2 users total 17,381 (ServerGuy)
• U.K. Magento 2 users amount to 3,684 (ServerGuy)
• There are 134,141 websites using Magento 1 (ServerGuy)
• Magento 1 websites have 126,353 unique domains (ServerGuy)
• 25.77% of Magento 1 websites are in the shopping category (ServerGuy)
• 4.86% of Magento 1 websites are clothing sites (ServerGuy)
• There are 14,542 websites using Magento 2 (ServerGuy)
• The majority (25.38%) of Magento 2 websites are shopping websites (ServerGuy)
• 3.53% of Magento 2 websites are Arts & Entertainment (ServerGuy)

Magento Security Statistics

• Magento has suffered a malware attack that impacted around 5,000 Magento Open-Source users (The Hacker News)
• In the default configuration file, hackers have added 54 extra lines of malicious code (The Hacker News)
• 62% of Magento stores have had at least one ongoing security issue (cminds)
• Magento core developers have eliminated more than 20 potential threats and vulnerabilities (The Hacker News)

Interesting Magento Facts

• Development of Magento started in 2007 and was available for public use in 2008 (Wikipedia)
• In 2018, Magento was acquired by Adobe for £1.33 billion (Mashable)
• Magento offers Magento Open Source and Magento Commerce (Medium)
• There are more than 150,000 Magento developers worldwide (ReadyCloud)
• Magento has over 1300 global partners (Magento)

Cybersecurity is incredibly important, especially for those who run businesses or are in the hosting industry. Although we are all more aware of cybercrime in 2024, unfortunately, that doesn’t stop it from happening.

Phishing is kind of what it sounds like. Hackers maliciously attempt or successfully obtain sensitive private data. This includes things like credit card details, usernames, and passwords, etc.

Hackers have a way of phishing by hiding behind organisations or pretending to be someone they’re not.

General Phishing Statistics

• As of Q3 2019, phishing attacks were at their highest they’ve been in 3 years
• Phishing is the number 1 cause of data breaches
• Fraudulent transfers are sent to more than 140 countries
• 68% of all phishing websites use HTTPS protocol
• 78% of known cyber-espionage incidents involved phishing
• 90% of successful data breaches and hacks spawn from phishing attacks
• 66% of people aged 55+ recognise the term phishing
• Only 47% of 18-22-year-olds know what phishing means

Industry Phishing Statistics

• SaaS and webmail are the most targeted industry sectors with 33% of all phishing attacks
• Financial institutions account for 19% of phishing attacks
• Cloud storage and file hosting have a 4% target rate
• Smaller companies with 1-250 employees will have 1 in 323 emails that are malicious
• 1 in 258 mining industry emails will be malicious
• 59% of Japanese organisations suffered data loss from a phishing attack

Worldwide Phishing Statistics

• 1 in 118 emails in Saudi Arabia will be malicious
• Only 1 in 674 U.S. emails are considered malicious
• 65% of U.S. organisations measure their phishing costs in terms of downtime
• The primary destinations of fraudulent fund transfers are China and Hong Kong
• Germany was the most targeted country by malicious mailshots in Q3 2018
• Guatemala was the country with the highest percentage of users attacked in Q3 2018, with 19%
• Phishing attacks on British companies have decreased by 80% since 2014

Impact of Phishing Statistics

• For a medium-sized company, the average cost of a phishing attack is £1.27 million
• Google and Facebook lost £79 million in 2018 due to a phishing attack
• 4% of all emails are phishing emails
• 30% of phishing emails bypass default security measures
• A data breach with a lifecycle under 200 days costs £950,000 less than those over 200 days
• In January 2017, a Gmail phishing scam targeted nearly 1 billion users worldwide
• Out of all emails sent, spam accounts for 45% of them

Phishing Methods Statistics

• In 2012, 91% of cyber attacks started with a spear-phishing email
• Of groups conducting cyberattacks, 65% use spear-phishing as their main infection vector
• In the last 12 months, more than 5,200 SharePoint emails were phishing emails
• 2,000 attacks involved OneDrive
• 32% of data breaches stem from phishing attacks
• 9.2 million emails were reported as suspicious in 2019
• Nearly 83% of spam emails are less than 2KB in size
• In 2018, URL phishing detections increased by 269%
• 51% of phishing attacks contain links to malware
• 48% of malicious email attachments are Microsoft Office Files

References

• https://docs.apwg.org/reports/apwg_trends_report_q3_2019.pdf
• https://www.propellercrm.com/blog/email-spam-statistics
• https://securelist.com/spam-and-phishing-in-q3-2018/88686/
• https://www.varonis.com/blog/cybersecurity-statistics/
• https://www.proofpoint.com/us/security-awareness/post/attack-spotlight-onedrive-phishing-emails-lead-credential-compromise
• https://www.ibm.com/security/data-breach
• https://info.phishlabs.com/hubfs/2018%20PTI%20Report/PhishLabs%20Trend%20Report_2018-digital.pdf
• https://pdf.ic3.gov/2018_IC3Report.pdf
• https://www.symantec.com/security-center/threat-report
• https://docs.apwg.org/reports/apwg_trends_report_q1_2019.pdf
• https://newsroom.trendmicro.com/press-release/cyberthreat/trend-micro-finds-shifting-threats-require-businesses-rethink-security-pri
• https://info.wombatsecurity.com/hubfs/2018%20State%20of%20the%20Phish/Wombat-StateofPhish2018.pdf
• https://info.wombatsecurity.com/hubfs/Wombat_Proofpoint_2019%20State%20of%20the%20Phish%20Report_Final.pdf
• https://www.avanan.com/how-email-became-the-weakest-link
• https://enterprise.verizon.com/resources/reports/dbir/
• https://blog.dashlane.com/phishing-statistics/
• https://www.techradar.com/news/phishing-attacks-see-major-rise
• https://www.microsoft.com/security/blog/2018/10/17/how-office-365-learned-to-reel-in-phish/
• https://www.proofpoint.com/sites/default/files/gtd-pfpt-us-tr-state-of-the-phish-2020.pdf
• https://enterprise.verizon.com/resources/reports/2019-data-breach-investigations-report-emea.pdf
• https://cofense.com/phishing-attack-shut-19-minutes-cofense-triage/
• https://securelist.com/spam-report-q3-2019/95177/

To get your website seen on the internet, you’re going to need web hosting. Web hosting services come in a multitude of shapes and sizes, along with different features, tools and pricing structures.

Regardless, web hosting is the backbone of your website, so it’s important to understand it in as much detail as possible.

Years ago, websites were a nice-to-have thing, nowadays, they are essential to running a business.

Whether you’re on a social media platform, reading a blog or purchasing a product, web hosting is behind everything you see.

To help you on your web journey, it’s important to understand the research and data behind web hosting. Perhaps you’re an individual who is just starting out or a budding entrepreneur with large enterprises on the go.

General Web Hosting Statistics

• .com is the leading TLD across the world
• WordPress is the top CMS with 78.65% of hosted websites
• GoDaddy has the most web hosting clients worldwide with 16.9% of the share
• 3.5% of people use 1&1 and 3.5% use Amazon Web Services (AWS)
• The first-ever website was hosted by a NeXT computer in 1989
• There are over 338,561 web hosting service providers
• 24% of the entire web hosting market is controlled by 10 leading web hosting companies
• In 2019, the U.S. held 57% of the global web hosting market share
• 3.56% of the web hosting market share was held by the United Kingdom
• On average, there are over 900,000 domains registered each week
• In 2019, BlueHost gained 20.63% new clients
• Endurance International Group (EIG) empowers more than 60 web hosting brands

Interesting Web Hosting Facts

• It took the internet just 4 years to reach 50 million people
• An average of 1.6 billion websites are online at the same time every day
• Apache hosting servers are used by 46.9% of all available websites
• Cars.com is estimated to be the domain with the highest worth at around £2.4 billion
• The most expensive domain name in the world is carinsurance.com at an estimated £39.4 million
• Wix is the second top CMS with 11.3% of online users worldwide
• The most used programming language in 2019 was PHP (28.89%)
• Wix was the leading website builder of 2018, dominating 22.61% of the total market share
• WooCommerce controls 25% of the market for eCommerce technology
• 90% of the total hacked websites were WordPress websites

Web Hosting & The Economy

• 66% of people say that website performance affects how they perceive a business
• 35% of online users say that they are less likely to buy from a poorly performing website
• On average, shared hosting costs between £2.4 – £7.9 per month
• Slow-loading websites cost the U.S. around £395 million on an annual basis
• A 1-second delay in page loading speed can decrease conversions by 7%
• 24% of people said their average hourly server downtime cost them between £238,500 and £317,000
• Over 1.8 billion people worldwide are buying online

Web Hosting Features

• There has been a 200% increase in internet connection speed between 2011 to 2018
• A 4-second delay in page load leads to an 11.02% loss in page views
• Users will see a 74% increase in conversion rate when the load time drops from 8 seconds to 2 seconds
• The fastest top eCommerce website loads in just 0.457 seconds
• More than 50,000 websites get hacked on a daily basis
• Weighing up the most users, GoDaddy and BlueHost are considered the cheapest web hosts

Web Hosting & The Future

• Globally, web hosting is growing at an annual rate of 15.5%
• Cloud hosting is expected to dominate the hosting market due to increased security and uptime
• Around 51.3% of websites don’t currently use a CMS solution
• Over 56% of the world was online in 2020
• In the last 5 years, businesses have grown by 8.2%

References

• https://webhosting.info/web-hosting-statistics
• https://www.marketresearchfuture.com/press-release/web-hosting-services-market
• https://www.statista.com/statistics/500554/worldwide-shared-hosting-market-size/
• https://websitehostinginsider.com/web-hosting-industry-stats/
• https://hostadvice.com/marketshare/
• http://gs.statcounter.com/
• https://www.endurance.com/our-brands
• https://domainnamestat.com/statistics/overview
• https://hostsorter.com/web-hosting-statistics/
• https://www.ivey.uwo.ca/cmsmedia/3341211/citi-2016-fintech-report-march.pdf
• https://www.internetlivestats.com/total-number-of-websites/
• https://iwantmyname.com/blog/top-10-global-domain-extensions-statistics-numbers
• https://jalopnik.com/youd-never-guess-this-website-is-worth-3-billion-1540318360
• https://www.verisign.com/en_US/domain-names/dnib/index.xhtml
• https://ntldstats.com/
• https://trends.builtwith.com/shop
• https://www.singlestoneconsulting.com/articles/patience-is-a-virtue
• https://wearesocial.com/uk/blog/2018/01/global-digital-report-2018
• https://qz.com/1539546/amazon-web-services-brought-in-more-money-than-mcdonalds-in-2018/
• https://websitehostinginsider.com/web-hosting-industry-stats/
• https://blog.optimizely.com/2016/07/13/how-does-page-load-time-impact-engagement/
• http://royal.pingdom.com/2016/06/08/web-performance-top-50-e-commerce-sites/
• https://www.webarxsecurity.com/website-hacking-statistics-2018-february/
• https://www.codeinwp.com/blog/wordpress-hosting-survey-results/
• https://www.emc.com/leadership/digital-universe/index.htm
• https://www.seagate.com/files/www-content/our-story/trends/files/idc-seagate-dataage-whitepaper.pdf
• https://www.aheadworks.com/blog/web-hosting-trends-2018/
• https://www.spiceworks.com/marketing/state-of-it/report/
• https://www.skyhighnetworks.com/cloud-security-blog/12-must-know-statistics-on-cloud-usage-in-the-enterprise/

3,876,748 websites use WooCommerce which is 0.2% of all websites. 26% of the top 1 million eCommerce sites are using WooCommerce. That puts things into perspective a little and shows us just how popular WooCommerce really is.

In terms of eCommerce platforms, WooCommerce leads the way when it comes to eCommerce sites. It’s even ahead of Magento and Shopify which is saying something. WordPress coupled with WooCommerce is a market leader and I can only see them taking bigger slices of the pie as the years go on.

If you’re planning on selling your own products or services, using the internet to do so is a wise idea. Compared to a physical store, an online store can open the doors to more people and you can target the right people to do business with.

General WooCommerce Statistics

• There are over 3.3 million live websites using WooCommerce
• WooCommerce powers over 28.19% of all online stores
• 93.7% of all WordPress eCommerce websites use the WooCommerce plugin
• WooCommerce is the most popular plugin across the internet with 68% usage distribution
• On WordPress.org, there are 980 plugins for WooCommerce
• 2.4 million more websites use WooCommerce compared to Magento
• WooCommerce integrates with more than 30 different payment gateways
• There are 828 contributors on WooCommerce’s GitHub repository
• 19.27% of WooCommerce websites are from the Business and Industry markets

WooCommerce Theme Statistics

• On ThemeForest, there are 1,267 WooCommerce themes
• There are more than 2000 themes across the market
• Avada was the highest selling theme on ThemeForest with 577,962 as of February 2020
• The Flatsome theme has over 100,000 sales
• WordPress.org has over 1000 WooCommerce themes in its directory
• The most popular WooCommerce theme Canvas was released in 2009
• 2011 saw the 100th theme Swatch being released

WooCommerce Plugin Statistics

• There are more than 6000 WooCommerce plugins in the WordPress plugin directory
• CodeCanyon has 1756 WooCommerce plugins
• WooCommerce.com has 331 official plugins available
• Out of the extensions on WooCommerce.com, 31 are free
• WooCommerce Amazon Affiliates has more than 27,000 sales
• More than 15,000 websites use the Smart Coupons plugin

WooCommerce Community Statistics

• In 2017, 767 developers contributed new code to WooCommerce
• WooCommerce employs 52 people from 19 countries
• As of October 2017, there are 2115 users in the WooCommerce slack community
• There are over 13,000 posts on Instagram with the hashtag #WooCommerce
• There are more than 39,000 topics on the official WooCommerce forum on WordPress.org
• 13,423 visitors have attended WooCommerce meetups
• In 2017, salaries at WooCommerce averaged £54k – £99k
• 17% of WooCommerce.com visitors are from the U.S. and 10.6% are from India

Interesting WooCommerce Facts

• Automattic acquired WooCommerce in 2015
• In 2018, sites powered by WooCommerce turned around £8 – £12 billion in sales
• In 2016, WooCommerce powered 42% of online stores
• In 2014, there were only 29,000 WordPress plugins
• WooCommerce currently supports 56 languages
• In April 2019, WooCommerce had 419,458 downloads in a single day
• In 2011, WooThemes released WooCommerce
• Building WooCommerce took 45 person-years of effort
• WooThemes was launched in 2008

References

• https://trends.builtwith.com/websitelist/WooCommerce
• https://woocommerce.com/
• https://trends.builtwith.com/shop/traffic/Top-10k
• https://wordpress.org/plugins/woocommerce/advanced/
• https://kinsta.com/wordpress-market-share/
• https://www.datanyze.com/market-share/e-commerce-platforms–6/woocommerce-market-share
• https://barn2.co.uk/woocommerce-stats/
• https://themeforest.net/item/avada-responsive-multipurpose-theme/2833226
• https://themeforest.net/item/flatsome-multipurpose-responsive-woocommerce-theme/5484319
• https://codecanyon.net/category/wordpress/ecommerce/woocommerce?clickthrough_id=1409405923&redirect_back=true&ref=Barn2Media&sort=price-desc#content
• https://woocommerce.com/product-category/woocommerce-extensions/free-extensions/page/3/
• https://justlearnwp.com/woocommerce-affiliate/
• https://wptavern.com/automattic-acquires-woocommerce
• https://managewp.com/blog/14-surprising-statistics-about-wordpress-usage
• https://github.com/woocommerce/woocommerce

With nearly 100 million downloads, Joomla, though not as popular as WordPress, is still a CMS to be considered. Joomla is used by around 4.3% of all websites, so it’s certainly not to be snubbed.

Joomla appears to have a dedicated user base, along with its developers. Although WordPress accounts for over 50% of the CMS market share, Joomla has its upsides too.

Understanding Joomla in greater detail, along with data and statistics, is vital to be able to weigh up your options.

That’s why here at UKWebHostReview we’ve put together a list of Joomla Statistics You Probably Didn’t Know About…

General Joomla Statistics

• Joomla has nearly 100 million downloads
• 2.5 million live websites run Joomla
• Joomla is the second most used CMS in the world
• Joomla powers 4.3% of all websites
• More than 1000 of the top-visited 100,000 websites use Joomla
• 9% of businesses use Joomla
• More than 300 Joomla websites appear every day
• 72.4% of websites use Joomla version 3
• Joomla was created in 2005

Joomla Themes and Extensions Statistics

• Joomla has over 70 translation packs
• Joomlart has 207 Joomla templates
• ThemeForest offers over 1000 Joomla templates
• Joomla has nearly 8000 extensions available
• Harvard University, IKEA, and Guggenheim Museum all use Joomla for their websites
• The most popular eCommerce extension is VirtueMart

Joomla Usage Statistics

• In terms of industry, 21.78% of Joomla websites are used by Business & Industry
• 5.89% are used for Arts & Entertainment
• 4.78% account for Shopping websites
• The Career and Education sector accounts for 4.8% of Joomla websites
• As of January 2019, Joomla was used mostly in Russia with 42,476 websites
• 23,780 websites in Germany use Joomla
• 85,346 websites that use Joomla are in the £790,000 – 8 million revenue category
• Just 1215 websites using Joomla attract a revenue of more than £793 million
• 64% of all companies using Joomla are small

Joomla Community Statistics

• The Joomla code has had 29,000+ commits
• The Joomla code has more than 780 contributors
• Joomla’s active community consists of more than 700,000 members
• There are over 180 Joomla user groups across the world
• In 2018, the Joomla community had over 35 major events
• Over 800,000 people are registered on the official Joomla forums
• Joomla has been selected as a Google Summer of Code Mentor organisation 10 times

References

• https://w3techs.com/technologies/details/cm-joomla/all/all
• https://trends.builtwith.com/cms/Joomla!
• https://extensions.joomla.org/
• https://themeisle.com/blog/wordpress-vs-joomla/
• https://www.youtube.com/watch?v=zsVbBFtjPxU&index=52&list=PL0Lg2fzcJu1Rk-Ylwo1kKNZvY_Pz8yhW0
• https://www.cmscritic.com/the-top-10-best-seo-friendly-cms/
• https://www.cloudways.com/blog/popular-joomla-websites/
• https://magazine.joomla.org/issues/issue-aug-2018/item/3351-10-reasons-to-choose-joomla
• https://www.joomlabeginner.com/blog/joomla-extensions/149-joomla-ecommerce
• https://w3techs.com/technologies/overview/content_management/all
• https://www.joomla.org/core-features.html
• https://en.wikipedia.org/wiki/Joomla
• https://youtu.be/zsVbBFtjPxU?list=PL0Lg2fzcJu1Rk-Ylwo1kKNZvY_Pz8yhW0&t=594
• https://www.joomlabeginner.com/blog/joomla-extensions/128-joomla-blog-extensions
• https://community.joomla.org/events.html

Windows dominates the majority of the operating systems market, with 82.56%, however, that doesn’t mean there aren’t other operating systems to consider. Linux actually powers a lot of global technology, some of which you probably didn’t even realise.

Linux refers to a family of open-source operating systems. These use the Linux kernel and include Ubuntu, Fedora, Manjaro, etc. Linus Torvalds, who created the original Linux code, was born in Finland. I bet you didn’t know he actually has an asteroid named after him!

Linux is incredibly powerful, though it only holds a 0.89% market share. It’s for this reason that I felt it was imperative to dig a little deeper under the covers to find out more about Linux.

General Linux Statistics

• The Linux kernel has around 27.8 million lines of code in its Git repository
• In 2019, 100% of the world’s supercomputers run on Linux
• Android holds the highest OS market share with 38.9%
• 96.3% of the world’s top 1 million servers run on Linux
• Of the top 25 websites in the entire world, only 2 websites aren’t running on Linux
• Linux was launched on September 17, 1991

Linux Usage Statistics

• 85% of all smartphones are based on Linux
• The Linux market share on desktop is 1.89%
• Linux holds a 1.19% market share of operating systems in Europe
• In the U.S., the operating system market share for Linux is 0.96%
• In the U.K., the Linux market share drops to 0.62%
• In 2018, the number of Linux games available on Steam reached 4,060
• 95% of the servers that run the world’s top 1 million domains are powered by Linux
• In 2018, 25.3% of professional developers used Linux
• In 2019, 54.1% of professional developers used Linux
• 83.1% of developers claim that they prefer to work on Linux as opposed to other operating systems

Linux Demographic Statistics

• Of users using Ubuntu 18.04 LTS, 22.3% are in the U.S.
• 59% of people using Ubuntu use the English language
• 98% use amd64 OS architecture
• In 2016, 10.5% of the developer population were women
• Of the Linux kernel git population, 9% are women
• The countries that use Linux the most are India, Russia, and Cuba
• Utah and Canada in the U.S. prefer Linux to other states

Linux Code Statistics

• Systemd now has nearly 1.3 million lines of code
• There were nearly 75,000 code commits to the kernel during 2019
• The top contributors by email domain were Intel and Red Hat
• The top contributing individuals were Linus Torvalds, with 3.19% of the commits
• There were 4,189 different contributors overall in 2019
• Systemd had 43,000 commits in 2019
• The top contributor was Yu Watanabe with 26.94% of the commits

Interesting Linux Facts

• 90% of Hollywood’s special effects are made on Linux
• 90% of the public cloud workload runs on Linux
• Every major space program uses Linux
• 96.3% of the world’s top 1 million servers run on Linux
• Sony’s PS4 runs on Orbis OS, which is developed on a Linux-based kernel
• In 2018, 75.16% of smartphones worldwide ran on Linux

References

• https://gs.statcounter.com/os-market-share/all
• https://www.theregister.co.uk/2020/01/06/linux_2020_kernel_systemd_code/
• https://itsfoss.com/linux-runs-top-supercomputers/
• https://www.alexa.com/topsites
• https://www.zdnet.com/article/can-the-internet-exist-without-linux/
• https://hostingtribunal.com/blog/cloud-computing-statistics/
• https://www.cs.mcgill.ca/~rwest/wikispeedia/wpcd/wp/l/Linus_Torvalds.htm
• https://www.cio.com/article/3121811/it-s-official-linux-was-released-on-september-17-1991.html
• http://gs.statcounter.com/os-market-share/desktop/worldwide
• https://www.statista.com/statistics/934972/india-linux-share-in-desktop-os-market/
• https://www.statista.com/statistics/761434/number-linux-games-steam/
• https://www.makeuseof.com/tag/linux-market-share/
• https://haydenjames.io/81-percent-smartphones-powered-by-linux/
• https://insights.stackoverflow.com/survey/2019#technology-_-developers-primary-operating-systems
• https://w3techs.com/technologies/comparison/os-linux,os-windows
• https://www.linuxfoundation.org/2017-linux-kernel-report-landing-page/
• http://events17.linuxfoundation.org/sites/events/files/slides/Gender-diversity_analysis_of_technical_contributions_in_the_Linux_Kernel__3__speakerdeck.pdf
• https://princessleia.com/journal/2010/11/its-official-over-5-of-ubuntu-members-are-women/
• https://royal.pingdom.com/linux-popularity-across-the-globe/
• https://www.omgubuntu.co.uk/2018/08/interesting-facts-about-linux
• https://www.statista.com/statistics/272698/global-market-share-held-by-mobile-operating-systems-since-2009/
• https://aws.amazon.com/what-is-aws/