55 Web Design Statistics [INFOGRAPHIC]

Last Updated on February 13, 2024 by James Wilson

Whether you’re creating your first website yourself, using a website builder, or hiring a web designer, you’ve arrived at the right place. If you want your website to succeed and you take pride in your business, it’s essential to understand some web design data.

A web designer’s job is to be aware and make use of new technologies. The thing is, these increase and develop at an outstanding rate, so it can be hard to keep on top of the latest trends.

However, it’s essential to run your business in the right way. You’ll need to find clients or customers, keep your website looking fab, and you may even need to hire and manage your own staff.

Regardless of whether you are a web designer or you’re planning on hiring one for your website, it’s crucial to understand this list of web design statistics you wouldn’t believe…

General Web Design Statistics:

  • Website visitors need just 0.5 seconds to form an opinion on the website they are visiting
  • 38% of people will leave a website if it doesn’t look appealing
  • 85% of adult website users believe the mobile version of a website should be just as good as the desktop version
  • There are 4.54 billion internet users globally
  • There were 1.75 billion live websites as of March 2020
  • 58.5% of all websites are in English
  • Every minute, 380 new websites are created
  • The average user spends 2 minutes and 17 seconds on a website
  • 44% of B2B buyers will leave a website if there’s no contact information available

Aesthetically pleasing websites catch people’s attention, there’s no denying that. In fact, it’s pretty common for people to base their entire opinion of a company on how their website looks. That’s why it’s increasingly important for individuals and web designers/developers to pay attention to recent web design trends to ensure they are keeping their heads above water and the competition.

Design-Based Statistics:

  • 94% of negative feedback on a website is related to design
  • 77% of web design companies say their client’s biggest weakness is poor web design
  • 62% of companies have reported a mobile responsive website increases sales
  • 48% of website visitors believe companies who don’t have a responsive website don’t care
  • 75% of people say that credibility plays a part based on a website’s aesthetics
  • 47% of internet users expect a webpage to load in less than 2 seconds
  • Websites that load slowly cost retailers £1.75 billion in lost business
  • 22% of marketers believe they are ahead on responsive design
  • 94% of people who are familiar with a website design will not return to a website if they believe the design has degraded
  • 36% of website visitors from a referral link arrive by clicking on the company’s logo

People are impatient; they don’t like waiting and this means they form decisions quickly about whether they like something or not. Whilst many companies don’t believe UX testing is important, these statistics should open your eyes as to why it’s so important. First impressions count, and if you’re not willing to put the effort in to increase your ROI, you won’t see the results.

UX Web Design Statistics:

  • It takes just 2.6 seconds for a user to decide whether they like or dislike a website based on its landing page
  • 84% of customers will trust a company based on other customer’s reviews
  • 90% of consumers will return to a website to shop if they had a great experience
  • Conversion rates can be boosted by 74% by reducing the load time of a website from 8 seconds to 2 seconds
  • People are 31.25 times more likely to win the lottery than click on a banner ad
  • 70% of consumers learn about a new company or business via a blog
  • Only 55% of companies conduct UX testing
  • 45% of companies fail to see the importance of UX testing
  • 89% of consumers will shop with a competitor after a poor user experience
  • 74% of users are more likely to return to a mobile-friendly website
  • UX investment can have a 100% ROI

Although there are plenty of great website themes available on the internet for individuals and businesses to purchase, the web design industry is still very lucrative and valued. There are hundreds of thousands of web design businesses across the world, many of which spend hours upon hours designing and creating websites for blog owners, small businesses, and large companies.

Web Design Industry Statistics:

  • In the U.S. there are 23 million web developers
  • More than 6% of the U.S. population are in the web development business
  • In the U.S., more than 75,500 businesses deal with web design
  • In 2019, the web design industry generated £30 billion in revenue
  • 64% of web designers say the creative process is their favourite part of the job
  • 1% of web designers claim to enjoy managing a team
  • 31% of web designers say it takes between 11-20 hours to create a website
  • 18% of web designers require no more than 10 hours to create a website
  • 9% of web designers spend more than 61 hours creating a website
  • The average wage for a web designer is £39,456 or £15.88 per hour

First Impressions Statistics:

  • 94% of first impressions are related to website design
  • People who spend 15 minutes or less online would rather spend their time on a beautifully designed website, compared to a plain one
  • 38% of people will stop visiting a website if it’s unattractive or has a sloppy design
  • The slower the load time of a website, the higher the bounce rate
  • 52% of visitors want to see information about the company’s business on the website
  • 70% of small businesses don’t have a call-to-action button

Mobile Design Statistics:

  • People spend an average of 5 hours on their smartphone per day
  • 16% of U.S. internet users use their phone exclusively to go online
  • 40% of users will not engage with a website that isn’t mobile-friendly
  • 68% of companies now use mobile marketing as part of their marketing strategy
  • 63% of global marketing revenue is accounted to mobile ads
  • 50% of global eCommerce revenue comes from mobile
  • 52.2% of all internet traffic is mobile
  • 91% of small businesses are mobile-optimised


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